This presidential election has been different than anything I've ever seen before. Granted, I'm only 36 so the first election I remember was Clinton versus Bush in '92.
We've seen a gradual change in how politicians communicate to their constituents, moving more and more to social media. Never more than this past year, where we saw Bernie Sanders make a run for the Democratic nomination with a movement created largely online.
Donald Trump's Twitter account has been fodder for late night hosts and comedians alike. However controversial the content, a significant number of people are drawn in by the things he says... whether online or while campaigning.
So what is it about the way he communicates through social media that makes him so different? NerdWriter examines.